Analytics that are mostly good

Track what matters. Skip the complexity. A lightweight analytics platform built for developers who want insights without the overhead.

Not perfect. Not trying to be. Just mostly good.

$ sudo pay me Start for free See how it works

Conversion Funnel

Visitors

12,847

Signed Up

4,129

32.1%

Activated

2,847

68.9%

Converted

1,284

45.1%

Visit

Signup

Active

Paid

10% overall conversion rate ↑ 2.3% vs last week

Everything you need, nothing you don't

Built for simplicity. Designed for developers.

Simple API

One endpoint. JSON in, insights out. No SDKs required, but we have them if you want.

Real-time Dashboards

Watch events flow in live. See your DAU, event counts, and trends update in real-time.

Conversion Funnels

See where users drop off. Build custom funnels to track any flow. Finally answer "why aren't they converting?"

User Retention

Are users actually coming back? Cohort analysis that shows you who's sticking around and who ghosted.

Event Explorer

Dig into your data without writing SQL. Filter, group, and slice events however you want.

Privacy First

Your data stays yours. No selling, no sharing. We're not in the ad business.

Why "mostly" good?

Because we believe in honest marketing.

What we do well

• Count events mostlyIt's in the name and terms of service reliably
• Show you where users drop off (funnels!)
• Tell you who's coming back (retention!)
• Keep your data private
• Not drain your bank account

What we won't pretend to do

• Predict your users' future behavior
• Require a 45-minute onboarding call
• Replace your product sense
• Make you coffee
• Solve all your problems

We're good at what we do. We just don't oversell it.

Start tracking in minutes

No complex setup. No configuration headaches. Just grab your API key and start sending events.

Works with any language or platform
Batch events for efficiency
Custom properties for rich context

curl -X POST https://mostlygoodmetrics.com/v1/events \
  -H "Authorization: Bearer your_api_key" \
  -H "Content-Type: application/json" \
  -d '{
    "name": "button_clicked",
    "user_id": "user_123",
    "properties": {
      "button": "signup",
      "page": "/pricing"
    }
  }'

import MostlyGoodMetrics

// Initialize once at app startup
MgmCore.configure(
    apiKey: "your_api_key"
)

// Track events anywhere
MgmCore.track(
    "button_clicked",
    properties: [
        "button": "signup",
        "page": "/pricing"
    ]
)

import com.mostlygoodmetrics.sdk.MostlyGoodMetrics

// Initialize in your Application class
MgmCore.configure(
    context = this,
    apiKey = "your_api_key"
)

// Track events anywhere
MgmCore.track(
    "button_clicked",
    mapOf(
        "button" to "signup",
        "page" to "/pricing"
    )
)

import MostlyGoodMetrics from '@mostly-good-metrics/react-native'

// Initialize once at app startup
MgmCore.configure('your_api_key')

// Identify user (optional)
MgmCore.identify('user_123')

// Track events anywhere
MgmCore.track('button_clicked', {
    button: 'signup',
    page: '/pricing'
})

import 'package:mostly_good_metrics_flutter/mostly_good_metrics_flutter.dart';

// Initialize once at app startup
await MgmCore.configure(
    MGMConfiguration(apiKey: 'your_api_key')
);

// Identify user (optional)
MgmCore.identify('user_123');

// Track events anywhere
MgmCore.track('button_clicked', properties: {
    'button': 'signup',
    'page': '/pricing'
});

import { MostlyGoodMetrics } from '@mostly-good-metrics/javascript'

// Initialize once at app startup
MgmCore.configure({
    apiKey: 'your_api_key'
})

// Track events anywhere
MgmCore.track('button_clicked', {
    button: 'signup',
    page: '/pricing'
})